Employer Branding

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These Instagram reels are part of the multi-channel online campaign I executed to recruit talent for the Inter-American Development Bank's Internships in Washington, D.C. The campaign resulted in 24k website visits, an increase of 8,500 followers on Facebook and LinkedIn, and a CTR of 6.28%, in less than two weeks.
Executed, produced, and edited all the video content in this campaign. The Instagram reels resulted in more than 90k views and 1,000 shares (per post).